The 4 Seasons of Business Growth – 2 of 5

TRANSCRIPT

Okay, continuing our conversation about the four seasons of business growth. In this video, we’re going to talk about the first of those seasons. The spring or the learn season.

I can always tell an entrepreneur that’s in the learn season because they’re primarily talking about the idea. What is the big idea? How am I going to change the world? One time I was at a business seminar for a very well known business author. At the end of the presentation, there was a time for Q&A. A man raised his hands and he started asking the question, what do I do if I have a phenomenal business idea for the auto industry? He was asking basically, how can I sell my idea without putting any work into it and make millions of dollars from the great idea. What the speaker said was, in essence, continue to follow your dreams. What I wanted to say to the man was, your idea isn’t actually worth anything. Until you put legs on an idea, it’s just an idea.
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